Frequently Asked Questions

  • Every project is custom quoted based on your needs. After reviewing your inquiry, I’ll provide a clear proposal outlining scope, timeline, and deliverables—so you know exactly what’s included before we begin.

    Investing in a strong identity means building something designed to last, not just something that looks good today.

  • I specialize in logo design and brand identity systems, with a focus on soccer clubs and sports brands. I also provide:

    • Kit & apparel graphics

    • Social media and launch visuals

    • Supporter merchandise design

    • Brand asset delivery for both digital and print use

    Whether you’re launching a new club identity or refreshing an existing brand, I tailor each solution to your goals and audience.

  • No — while my primary focus is soccer branding, I also work with:

    • Local businesses

    • Schools and educational organizations

    • Healthcare providers

    • Nonprofits

    My approach to brand design is structured, thoughtful, and adaptable, regardless of industry. That said, soccer projects are my specialty and where most of my portfolio strength lies.

  • Project timelines vary depending on scope and client feedback, but here are general guidelines:

    • Logo Design: 2–4 weeks

    • Brand Identity System: 4–8 weeks

    • Kit & Apparel Graphics: 2–6 weeks

    • Social Media and Launch Visuals: 1–4 weeks

    • Merchandise Design: 2–4 weeks

    These timelines assume a typical feedback cycle. I’ll share a more accurate schedule once we discuss your project details.

  • My process is collaborative and strategic:

    1. Discovery: I learn about your club/organization, goals, audience, and vision.

    2. Research & Direction: Competitive and cultural research informs creative direction.

    3. Design: Concepts are developed with real-world use in mind (kits, merch, digital).

    4. Refinement: We iterate together to refine and elevate the design.

    5. Delivery: Final assets are prepared and delivered for both web and print.

    This keeps every project intentional, organized, and aligned with your needs.

  • Absolutely. All logos and identity systems I create are designed to work across:

    • Soccer kits and uniforms

    • Supporter merch (scarves, tees, hats, etc.)

    • Websites and social media

    • Print materials (banners, posters, signage)

    Every deliverable is optimized for real-world use with clear guidelines.

  • The revision count depends on the service:

    • Standard Logo Design: 3 rounds

    • Brand Identity Systems: 3–4 rounds

    • Apparel & Merch Design: 2–3 rounds

    Your project scope will outline the exact number of revisions included so there are no surprises.

  • Yes — every project includes high-resolution and web-ready files, typically:

    • SVG — scalable vector

    • PNG — transparent for digital use

    • JPG — web and presentation use

    • PDF — print-ready

    You’ll have everything you need to launch with confidence.

  • Yes — while my core services are visual design and branding, I can help with supporting elements like:

    • Club/brand naming

    • Tagline development

    • Mission/vision clarity

    These are optional add-ons and can be discussed during discovery.

  • To begin a project, I typically ask for:

    • Your club/organization name and description

    • Reference visuals you like

    • Goals for the brand (feel, audience, tone)

    • Any existing assets or brand guidelines

    The more detail you provide, the faster we can align on direction.

  • Yes! I work with teams and brands around the world. All collaborations are managed remotely via email, video calls, and shared workspace tools — so geography is never a barrier.

  • Click Start a Project or fill out the inquiry form with your project details. I’ll respond with next steps and we’ll set up a quick discovery call to kick things off.